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WHAT IS
THE TOURISM AND CREATIVE CLUSTER?
KUIALNYK VALLEY
THIS IS AN ECOSYSTEM OF TERRITORIAL DEVELOPMENT THAT COMBINES NATURAL RESOURCES, PEOPLE AND BUSINESS INTO A SINGLE ECONOMIC MODEL
The cluster unites the communities of the Kuialnyk agglomeration, the Kuialnyk National Park, local businesses, creative industries, the scientific community and partners around a common goal — the development of the territory as a space for renewal, new ideas, and the local economy.
WHY DOES
THE TERRITORY
NEED A SYSTEM?
The Kuialnyk Agglomeration has significant potential for unique nature, cultural heritage, local communities and entrepreneurs and recreational resources.
However, without a common system, these resources do not turn into a sustainable economy, new jobs and a holistic tourism product.
The world is experiencing a psychological crisis, emotional and physical exhaustion and the new need is recovery tourism.
“Kuyalnik Valley” responds to this challenge through a combination of nature, culture, creativity, and restoration practices.
The Kuialnyk Valley cluster was created as a mechanism,
that combines the resources of the territory into a single development model
CLUSTER —
THIS IS A MECHANISM OF COOPERATION,
WHICH UNITES DIFFERENT PLAYERS
OF THE TERRITORY
FOR THE CREATION OF JOINT PRODUCTS
AND ECONOMIC DEVELOPMENT
KEY ROLES OF THE CLUSTER
A cluster allows you to combine the resources of the territory, form joint products and turn cooperation into economic effect
Initiator — creates joint products
Integrator — connects participants
Producer — creates an economic effect
Resource
Product
Business
Tourist
Income
Development
The Kuialnyk estuary has a rare combination of space, silence, open horizon, therapeutic natural landscape and historical and cultural depth
It's these features that form the basis for restorative tourism, mental health practices and new approaches to interacting with nature.
Uniqueness
OF THE KUIALNYK VALLEY
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CLASTER4MENTALHEALTH
The Claster4MentalHealth platform is being developed within the cluster — a living laboratory where nature, science, tourism and creative industries work together
on new approaches to human recovery.
HORIZON THERAPY™
This is an author's approach based on the therapeutic effect
of an open landscape: contemplation of the horizon, breathing, slow movement and the sound environment of nature
HOW DOES
THE CLUSTER SHAPES THE ECONOMY
The cluster transforms the natural and cultural resources of the territory into products, services, jobs and a new local economy
of the territory?
WE CREATE TOURISM PRODUCTS
WE INTEGRATE
LOCAL BUSINESS
WE FORM A JOINT BRAND FOR THE TERRITORY
WE INVOLVE
VISITOR FLOW
WE CREATE NEW POINTS
OF INCOME AND DEVELOPMENT
WHAT DOES THIS GIVE TO THE TERRITORY?
New jobs
More opportunities for community residents
Return of economic activity
New visibility
of the Kuialnyk estuary
THE SYSTEM IS ALREADY BEING FORMED AND HAS SPECIFIC RESULTS
1 NATIONAL NATURE PARK
35+
MEMBERS
3
COMMUNITIES
5
ROUTES
15+
PARTNERS
10 800 HA
OF NATURAL RESOURCES